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Creating a Customer Case Study Video

A Connect Marketing eBook

Follow the customer case-study process from the first planning conversations to the finished video. The guide covers pre-production, production and post-production, with practical details for preparing the story, managing the shoot and editing the footage.

PDF · 23 pages · 1.2 MB

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Inside this guide

Pre-production

Sales and customer interviews, storyboards, shot lists, schedules and crew planning.

Production

Camera settings, lighting, audio, framing and interview preparation.

Post-production

Editing, supporting visuals, color grading, music and closing bumpers.

Cover of Creating a Customer Case Study Video
Creating a Customer Case Study Video
Connect Marketing · PDF guide